YGMA Blog
In today's digital age, we've grown accustomed to hearing that people have the attention spans of not even gold fish. This is practically true which results in us having to continue to get our brand in front of our audience.
Omnichannel marketing is all about ensuring you have a simple, easy, and concise user experience across all marketing/sales channels. Not only this but making sure that each of the channels compliments each other.
There are multiple facets to launching a successful direct mail campaign. You have to curate the right type of direct mail campaign, select the audience your want to target, and develop the right call to action.